He is the most awarded Argentine creative of the last decade and the second in Latin America. After marking styles for Casares Grey, Y&R and Lautrec, in January 2000 he created Del Campo Nazca S&S. Today, it is ranked fifth among the most prized in Gunn Report. In May 2007, he set up "La Batalla de las Superficies" (The Battle of Surfaces). In a tennis court half grass, half clay, he organized the match between Federer and Nadal. It was seen live by 200 million people in five continents. Pablo isn't just a creative, Pablo is creativity.